You might have chosen a niche and made a decision to focus your marketing efforts on gaining more customers/clients in that market. interesting online stories
That’s a terrific starting point, but it’s not enough to merely target your marketing. You should also become the ultimate expert because niche. Just how many times have you ever seen an agent declare themselves to be “The community expert” in an area where they don’t live and also have never listed neither sold even one home?
It sure makes them look foolish when they can’t answer simple questions.
So what do you need to know?
If perhaps your niche is established in regards to geographic area, get started with the issues that most matter buyers: taxes, available services and the cost, and the school districts and their quality. You should also know the dimensions of the zoning, building regulations, the expense of permits, details on any near by designed development, the basic issues surrounding any disagreements being reported in the multimedia, the distance to a freeway, and the distance to any the available.
In order to be on top of future developments, you should be attending City Council and Planning meetings, as well as meetings for any Homeowner’s Associations that are active in your terrain.
After that you have to know the positioning of everything from shopping and dining, to health care and private treatment (for people AND pets), to health clubs, theme parks, entertainment, churches, private and public schools, and major employers. And what about insurance and its costs – is your terrain in a vulnerable area where insurance is expensive or unavailable for all hazards?
Once you know all of that you’ll probably know more than most residents do, and you will be able to make a call yourself an expert.
If your specialized niche is centered on a type of property you need to know all of the regulations encircling that type of property.
In the event you deal with ancient homes, is there a likelihood that one of your listed homes could gain a place on the Historic Register? You need to know how which done. If it’s in a Historic District, or already on the Ledger, you need to know just what that means to the homeowner.
How about waterfront? You need to really know what homeowners can and cannot do under current regulations. Can they develop a dock? What varieties of permits are required? Can easily they create a walkway to the shore or do restrictions prohibit almost any building within a set amount of feet from the?
And then there are people. Do you want to help veterans and the ones on active duty? You need to understand the challenges they face, therefore you need to know SE TILL ATT DU ÄR funding regulations inside away. They don’t need you wasting their time demonstrating them homes that will not qualify for financing.
How about seniors who are downsizing and need help with things like selling the extra furniture, moving, or getting the house and property ready to sell? You desire a good lineup of trusted people on your “extended team. ” You should have good financial organizers and tax people you can refer them to if they have questions about the impact of a sale.